Art vs Graphic Design
WHAT YOU NEED TO KNOW ABOUT ART VS GRAPHIC DESIGN
Being an artist and graphic designer I’ve always thought of
myself as an artist in both of these careers even though Art and Graphic design
are seen as two different categories. Can Graphic design really be seen as art?
While both artists and graphic designers create their own
visual interpretation and composition using their skill set and talent they have
accumulated over the years, it can be quite an argument to have when saying
that they are the same thing, but when you have a look at why both create these
illusions and illustrations you will find that they are in fact quite the
opposite.
Many designers just like me consider themselves to be an
artist but many artist don’t see themselves as designers. Why is that? Does
that contribute to the reason why they could be so very different? Let’s take a
look at why they could be distinctively different.
ART IS INTERPRETED, DESIGN IS UNDERSTOOD
One of the main differences each of these aspects are the
way they are interpreted by the audiences that see them as well as the
demographic.
Art can easily be interpreted in many different ways either
to channel emotion, a viewpoint, state of mind or even an intuitive feeling. Art
is carried over to various individuals who then attach their own myriad meaning
to it. The creation of art isn’t always just bound to one explanation and might
carry a diverse meaning across to people and people interpret things
differently.
For example the Mona Lisa; many people have seen this art deliberated
that she could indeed be smiling, others have taken a look and come to the
conclusion that she isn’t, romantics say that she could be in love and skeptics
say that there’s no reason.
Graphic design on the other hand needs to carry out the same
message across to their audiences. It is made to motivate the audience into
doing something and react according to however the message is put out. If the
message that’s being conveyed over to the audience is not understood, this
graphic design has failed its purpose. A good piece of graphic design conveys
the exact message that needs to be understood by the viewer to motivate them
into doing something.
ART IS A TALENT, DESIGN IS A SKILL
Ever since I can remember I could draw. Drawing, painting
and filling my blank page with the most diverse colours and details. After spending many
years developing my abilities, I can finally make very good pieces ranging from
fantasy to realistic. There is a bit of an overlap here: growing up drawing and
then acquiring more skill growing up, but if artistic skill is without some
sort of talent than being an artist carries no meaning.
Design is taught and learned. When I first started off as a
designer I would admit it was quite difficult learning that I now have to
convey an understood and clear message across to my audience. Having to learn
all the design and colour elements that make up good design to achieve my
objectives was something that needed to be taught and remembered to succeed as
a designer. Being minimalistic to capture people’s attention was the way to go
in contrast to where I could put as much detail and colours into my drawings as
I wanted.
Some of the greatest designers pay close attention to
positioning, spacing and sizing and all of this can only be taught without
having any artistic skills.
ART SENDS A DIFFERENT MESSAGE, DESIGN CONVEYS THE SAME MESSAGE
Yes this is a point on its own because even though many designers
see themselves as artists they aren’t quite so.
Designers make visual communications and problem-solving
possible using a process that consists of typography, photography and
illustration. Creating something visual that might be visually attractive to
hang on a wall and admired but creating something that has visual
compositions, carrying out a specific purpose or carrying out a specific purpose,
no matter how good-looking it is, isn’t art. This however is a form of communication
that contains a message.
Very few artist don’t consider themselves as designers maybe
because they seem to understand the difference better. They don’t create their
art to sell or promote a certain product or service. The art they create is
solely used to express themselves in a creative and artistic manner, so others
can see it and appreciate what they made. The message that's conveyed through
that is feeling.
ART INSPIRES, DESIGN MOTIVATES
This could also be seen as one of the main differences to
what each of their purposes are or represent. Art is started on a blank canvas
that is filled with the Artists emotions and self-expressions that first started
within themselves. They create these pieces to show others how they feel or see
things in this world and that in return carries out a feeling to which the
viewer can relate to, learn from or be inspired by.
Many famous paintings today carry out strong emotions and
thoughts that viewers relate to.
When a designer designs they most probably start with a
fixed starting point, knowing the message, image, idea or action that needs to
be conveyed over to the audience. Creating something from scratch isn’t what is
asked but rather to communicate something that exists to serve a purpose.
Motivating their audience to do something is the main
objective of such a design to either buy a product, using a service, learn
information or visiting a certain location.
Skilled designers use the most cost effective ways possible
to convey a strong, understandable and clear message towards their audience to
evoke an action to carry out a task.
ART IS TASTE, DESIGN IS AN OPINION
Taste relates more to people’s likes and dislikes other than
the message that was taken from it. Interpreting a piece of art can take into account whether you like or dislike whatever or however it was used that’s on
the canvas to make you feel.
The biggest difference between a good and bad design is
largely a matter of opinion even though it still has an element of taste.
The success of a design can still be accomplished no matter
what your taste is. A design needs to be understood and evoke motivation. If it
is, the objective has been reached, despite the fact of someone’s good or bad
opinion of it.
With all this said, I still think that Graphic Design can be
seen as art. A different form of art which can be appreciated by all. Even with
an underlying message the designs of the images, fonts and illustrations still
make it appealing to our eyes that, yes, we might want to hang on our walls.
Design can be taught and learned over the years but still it needs an artistic
point of view to look visually appealing. Knowing what colours, fonts,
illustrations and images to combine can be taught but having them play together
in harmony takes an artistic eye that requires talent. Even if you are a
designer I’m not saying that you don’t have talent you’re just an artist who
uses digital software to convey a clear message without any broad
interpretation.
So whether you draw with a pen or mouse use your talent and
skills to encourage and inspire the world. Want to be an artist that inspires but not sure how to? Check out my Art on my website and follow my Pinterest for more inspiration.
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